Business Administration

The Business Administration degree at NHL Stenden focuses on how organisations, companies and departments are run. You learn how to deal with people and processes so that there is a shared vision for the company and everything runs smoothly. And if things aren't going smoothly, you will be the one that will adapt, change or improve the processes or ways people are working.

The programme focuses on developing your insights into how an organisation operates and how to keep it running successfully. You'll develop your skills in being able to identify where new opportunities lie and taking the initiative to come up with solutions and methods for helping the organisation better attain its goals. This means you'll cover subjects such as organisational behaviour, economics, marketing, and innovation management.

As this degree is a management course, you’ll also develop the skills needed to be a manager. These skills are integrated into the programme and developed through the practical assignments you do as well as during your internship.

Wherever your interest in business lies, whether it’s finance, economics, organisational behaviour or marketing, the Business Administration programme prepares you to be a manager and leader within an organisation. You can expect a very hands-on approach with workshops and practical challenges giving you a true experience of the business world as you research and analyse problems and processes and turn your ideas into solid advice.

You can take these minors on the Leeuwarden campus or at one of the NHL Stenden Grand Tour locations in South Africa, Bali or Thailand. You can also choose from minors offered by other courses and universities of applied sciences – this is all part of broadening your academic skills.

• Business Model Innovation & Leadership(Leeuwarden, the Netherlands). Design the business models of the future and explore insightful leadership. Using Business Model Generation, this minor gives you the chance to innovate for a company and work on your creativity and consultancy skills.
• Change and Innovation(South Africa). With this minor, you explore the mechanisms, psychology and tools needed to empower employee-initiated innovation and facilitate organisational learning. Discover how adaptive organisations and committed staff share vision and a drive for innovation.
• E-business(the Netherlands). Offering a combination of creative and technical skills development, this minor gives you an understanding of digital marketing strategy and how you can build the online presence of a brand and manage digital platforms to sell products.
• Mindful Leadership(Bali or Thailand). Develop your emotional intelligence with this minor focusing on stress management, mindfulness, communication, resilience and empathy. You’ll develop the skills to become a better leader.  
• The Art of Ethical Leadership(South Africa or the Netherlands). Learn how to apply key concepts of ethical and critical thinking and why tomorrow’s leaders cannot do without a developed moral compass. Develop your soft power, your ability to attract and cooperate rather than to coerce.